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Omnibus Speaker series
Executive Vice President and Chief Marking Officer of NBA’s Atlanta Hawks and State Farm Arena; Best-selling Author of From Ball Girl to CMO
Thursday, February 12, 2026
7:30 p.m.
Music Center
As the executive vice president and chief marketing officer of the Atlanta Hawks and State Farm Arena, Melissa McGhie Proctor oversees the day-to-day operations of the club’s marketing, Hawks Studios creative agency, live experience and production, retail and brand merchandising, corporate social responsibility, brand communications, basketball programs, and entertainment industry relations teams.
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Future Focused
Find out how far a Purdue Fort Wayne education can take you with up-to-date career and salary data for all our majors and minors.